In contrast to other sectors within the automotive industry, B2C entities in digital tyre commerce exhibit commendable maturity. Manufacturers, who have limited involvement in the aftermarket segment, trail behind tyre specialists and independent after-sales providers. Additionally, numerous opportunities for increased turnover remain underutilised across all brands, with several "best practices" being monopolised by only one or two brands. This highlights a lack of comprehensive benchmarking efforts within the sector, which QualiScore ABS aims to address!